Enjoy the cake experience !

My Cake Story

Hey there! It’s Esther, your official Cupcake Queen, checking in! My baking journey started over 14 years ago, and let me tell you—it’s been nothing short of a delicious adventure.

Before social media was the go-to for everything, I was flipping through cake books and magazines, experimenting with wild flavors and colors. Not everything turned out perfect (weird combos, anyone?), but I never let go of my whisk or my love for baking.

Fast forward a bit, I found myself making cupcakes for bridal showers, baby showers, and all kinds of celebrations. That’s when Deluxury Cupcakes was born. From a fresh name and logo to an unforgettable journey—including a little time on TV (yes, that happened)—I’ve grown from cupcakes to creating show-stopping cakes that taste as good as they look.

Now, you can catch me sharing my cakey creations, funny moments, and behind-the-scenes fun on Instagram and TikTok. Whether it’s a sprinkle of humor or a dollop of buttercream magic, I’m here to make your feed sweeter.

Thank you for being part of this ride—I’m just getting started. Let’s bake memories together!